There’s Power In Small Wins

We build powerful fundraising programs through impactful tactics and directed asks. Our approach helps organizations of any size see financial wins.

About Us


Founder and Principal

AnneMarie is a dynamic consultant who blends her entrepreneurial pursuits with a decade of non-profit expertise. As a result, her approach is often measured, well thought out, and effectively delivered.

AnneMarie specializes in development strategy, revenue diversification and detailed strategic and operational planning. Her ability to pivot between these skills and assess personnel strengths and resources makes her invaluable to organizations in both the non-profit and for-profit sectors. She also possesses a unique passion for blending sports and philanthropy, as evidenced by her work across professional cycling, the NFL, and the NBA.

At Small Wins Consulting, AnneMarie works with clients around the country who have reached an inflection point in their development or organizational strategy. She is sought out for her detailed understanding of effective tactics, her experience managing teams through growth and contraction, and her ability to assess, operationalize and scale fundraising efforts on a national stage.

Prior to owning her own firm, AnneMarie managed the event portfolio at the LIVESTRONG Foundation, consistently meeting revenue targets up to $7.5M annually. As the Foundation moved into more uncertain times, AnneMarie was tasked with leading cross-collaborative initiatives focusing on revenue stabilization, event innovation, and strategic partnerships.

AnneMarie is a proud New Yorker who now resides in Texas. When she isn’t working, AnneMarie can be found working out at one of the CrossFit gyms that she and her husband own or entertaining their daughter Harlow (4).


Strategic Planning

As experienced consultants, we bring a fresh and independent perspective on how we look at each client’s business. This also means we have to be open to building the path as we uncover the needs and gaps within their organization. Once we are clear on your goals, we combine personal experience with proven methods and tools to support smart decision making.

Program Development

We have over a decade’s worth of experience taking big ideas and transforming them into actionable programs that get results! In these types of projects, we know our job is to wear ALL THE HATS – critical interviewer, compassionate people manager, eager supporter, detailed project manager, mindful marketer, and keen evaluator. Perfect for new programs or programs that need to be revitalized!


Do you have an event that is underperforming and in need of some fresh ideas and energy? Perhaps you know you need a share constituent gathering to build engagement but you are struggling to define the goals and programming? Or maybe your Board is far overdue for a strategic retreat? We can help with all of that! From event conception to design and production, we offer a full service approach to events.


What Our Clients Say

As an emerging fundraiser in a small but rapidly growing non-profit, I have found AnneMarie’s guidance and expertise to be invaluable.

Allie Townsehend Pena ~ Generation SERVE

Working with AnneMarie was extraordinary. Her ability to extract trends and problems, followed by insight, suggestions, and workable solutions will raise our peer-to-peer program and create substantive growth for us.

Sara Rankin Wilson ~ LLS

It was such a helpful experience to have [AnneMarie] guide us in planning the path to get on track with our strategy. We got a lot out of the partnership….

Nicole Netherton ~ Travis Audubon

AnneMarie asked thoughtful questions, offered strategic counsel and demonstrated a high level of proactivity, organization, and quality and detail. Best of all, she provided creative actionable, actionable ideas….

Jennifer Long ~ Ann Richards School Foundation

Client Roster

American Association of Cancer Research (AACR)
Ann Richards School Foundation
Athletes for Hope
Austin Independent School District (AISD)
Autism Speaks
Capital IDEA
CATCH Global Foundation
Chris Long Foundation
Fight Colorectal Cancer
Generation SERVE
KUT 90.5 and KUTX 98.9
Lilly Oncology
The LIVESTRONG Foundation
Tom Lea Institute
Travis Audubon

Let’s Chat About Your Project

We’re eager to be your partners in building fundraising roadmaps
that deliver program impact.